Google

Google debuted a new project Wednesday that’s exploring ways to show online ads in virtual reality.It makes sense that Google is exploring advertising in VR, considering the search giant derives the bulk of its revenue from online ads.According to an animated GIF created by Google goog , the VR ad prototype resembles a small cube with corporate…

YouTube VR was launched last year together with the Google Arts & Culture VR apps for Daydream View.After months of testing, the app is getting an important update that makes YouTube VR a more enjoyable experience.Now that Google is going full force in AR and VR, it’s about time we also get serious with using such apps because they’re not just…

The team within Google that worked on Glass is not collaborating with the Daydream/Tango VR/AR teams, a strong indication that there’s no plans to bring Glass forward into the fledgling era of immersive computing Although, generally speaking, Google Glass was not an augmented reality device (though it did have a few AR apps), it was an…

Google’s vice president of virtual reality products, Clay Bavor, said that the new yet-unnamed new VR headset would be “easy to use,” in contrast to many VR headsets that take time to set up and must be connected by a wire to a computer.By building an all-in-one device, Google has configured the headset’s underlying technology to solely focus on…